Training objectives
- Build a coherent digital marketing strategy
- Define personas, value proposition and customer journey
- Plan social media content
- Understand digital advertising, SEO and acquisition
- Measure performance and improve campaigns
Practical programme
- Digital marketing fundamentals
- Social media and editorial calendar
- Content creation and copywriting
- Digital advertising and targeting
- Local SEO and Marrakech visibility
- Analytics, KPIs and optimisation
Accessible from Medina, Rmila, Dar El Bacha, Bab Doukkala, Gueliz, Daoudiate, Semlalia, Targa, Massira and other Marrakech neighbourhoods.

